2020 Promoting Puppetry

Promoting Puppetry in Prague – 2020

Meghan McCudden, Alex Mondro, Abby O’Connor, and Kevin Ramos
Photographer: PuppetsInPrague

The goal of our Interactive Qualifying Project (IQP) was to provide actionable strategies to promote the historic art form of puppetry in Prague. To accomplish this goal, we researched the most effective way to promote cultural arts, especially given the traditional nature of the Prague puppeteering scene. We created a marketing video aimed at English-speaking tourists and potential future students of puppetry seeking instruction in Prague. The video is currently on the Puppets in Prague website. Our project also outlines additional promotional strategies for Prague puppeteers.